HealthMedia® FUSION™
A Unique Foundation
The guiding force behind our HealthMedia® solutions, Dr. Victor Strecher, Director of the University of Michigan Center for Health Communications Research (CHCR), had a vision to change unhealthy behaviors on a grand scale–by combining over 30 years of behavioral science research with technological expertise. Using research from the CHCR, HealthMedia® solutions provide cutting edge commercial-grade products that apply health and behavioral science to new media and technology.
Unrivaled Technology
We’ve developed a technology and methodology that allows us to emulate a health coaching session, without the coach. HealthMedia® FUSION™ Technology enables our team of health educators, behavioral scientists, clinical psychologists, graphic designers, web developers, content coders, tailoring experts, Oracle DB administrators, and communication specialists to produce the most advanced behavior change programs, specialty solutions, intelligent participation strategies, and in-depth reporting in the market today.
Scalability
Our revolutionary online delivery is the most cost-effective method to provide high-quality health coaching to any population size. Effortlessly apply multiple programs to effectively manage conditions across the entire care continuum, from healthy to sick, and everything in between.
Unmatched Outcomes
Outcomes don’t just happen, or else everyone would have them. The beauty of HealthMedia® FUSION™ Technology is that it produces the only Web programs that achieve highly efficacious outcomes and proves it by collecting and analyzing every single participant data point.
Scientific Expertise
Each product is developed by a team of experts: physicians, psychologists, nutritionists, smoking cessation experts, epidemiologists, dietitians, exercise physiologists, and behavioral scientists. Integration of evidence-based national guidelines, US Preventive Task Force, and cognitive-behavioral constructs effectively creates positive, lasting behavior change.
What’s in a Digital Health Coaching session?
We begin each Digital Health Coaching session by effectively engaging the participant. Then we assess each individual to understand his or her unique motivation, confidence, needs, and barriers to change.
Next, we deliver a structured action plan that:
- establishes an emotional connection
- follows proven clinical guidelines
- incorporates established behavioral science models
- is uniquely personalized for each individual
- is longitudinal
- offers supporting tools, tips, and resources
- delivers quantifiable outcomes measures
Reporting & Outcomes